About Me

I’m Irfan — a content creator and digital marketer passionate about turning ideas into stories that move people.

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I started on TikTok in 2021, reviewing local food spots with nothing but a phone and a love for storytelling. That passion grew into a full-blown creative journey — one that’s earned me over 35,000 followers, 1.1 million likes, and partnerships with brands like Shell, AEON, McDonald’s, Tealive, Grab, and Domino’s.

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Alongside content creation, I also work professionally as a Senior Digital Engagement Specialist, leading social media campaigns, influencer strategies, and brand storytelling across industries like fintech, grooming, and lifestyle.

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Since 2019, I’ve created at least one viral video with 1M+ views every year — for both brands and employers.

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If you’re looking for someone who understands both sides — content that connects and content that converts — I’d love to chat.